Premium Solution

The first publisher-led programmatic advertising marketplace in Malaysia

Malaysian Premium Publishers Marketplace (MPPM) is the first and largest consortium of premium digital publishers in Malaysia, founded by trusted and major media companies with Innity as an exclusive business and technology partner, offering Malaysia its first publisher-led programmatic advertising marketplace platform.

"We provide advertisers with more control to layer on their own data, audience insights and programmatic advertising across MPPM’s nine leading publishers."

Premium Quality

With the ever-concerning digital issues on brand safety, ad fraud and viewability, MPPM offers advertisers more control and ease of access, all within a brand-safe environment – a truly premium programmatic offering.

Brand-Safe
Viewability
No Fraud

Advertisers can buy into MPPM’s premium publishers network channels that is compatible with Demand Side Providers (DSPs) and Supply Side Providers (SSPs) as well as with the Automated Self-Serve Dashboard capacity, while having exclusive access to real-time mobile inventory and innovation creative formats for better experience and engagement rates.